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Journal making

Embellishing Process Step-by-Step

make it with me, Natasa
1:35:42 · 17 May 2025 · 118,385 views
What you'll make

junk journal · mini matchbook · belly band · bookmark · butterfly embellishments · charm

What you'll learn

scrap buster · upcycled · burnishing · collage · cutting · embellishing

What you'll need

book pages · buttons · card stock · charms · eyelets · handmade paper

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Once a week — new videos as they go up, plus journal-making ideas, inspiration, tips & tricks. Never noise.

If you've ever looked at a finished junk journal — chunky with elements, spilling over with pockets and flip-outs and little things tucked everywhere — and wondered how on earth someone actually builds that layer by layer, this video is the answer. I take a layered staggered journal we made together in a previous video and walk through the complete embellishing process from front cover to back, including a full step-by-step demonstration of the waterfall element so many of you asked to see.

What we cover

This is a full embellishing walkthrough for a multi-signature junk journal — every spread, every interactive element, from the first pocket on the inside front cover to the corner flip-up on the back. The waterfall effect gets its own detailed demonstration, including how to cut, score, and glue the strips so the cascading layers sit flat and align cleanly. Alongside that, we cover belly bands, hidden paper clips, matchbook inserts, flip-out envelopes, flip-down envelopes, booklets, tuck spots, writing space, and more.

What you'll learn

How to make a waterfall journal element, including:

  • Cutting strips to consistent widths (and why the width matters more than the length)
  • Scoring and burnishing the fold at the top of each strip so it sits flat rather than lifts
  • Gluing strips in sequence, snug up to the previous one, starting completely straight
  • Making the closure stopper with a half-circle punch so the whole element stays smoothed down
  • Leaving the base piece open on three sides to create a pocket underneath the waterfall
Demo · 33:30
How I cut and score strips for the waterfall element
All strips must be exactly the same width or the effect looks uneven — length can vary for a staggered look. I score and burnish a half-inch fold at the top of each one so they sit flat rather than lifting up.

How to make a hidden paper clip element — layering two paper offcuts over a paperclip so the clip is concealed but still functional as a page clip and tuck spot

Demo · 53:48
How I make a hidden paper clip element
The paper clip sits between two layered pieces of paper so it's completely invisible from the front, but it still clips onto the page and holds a tuck spot. I round the corners and ink the edges so it looks like a finished embellishment.

How to make a mini matchbook insert, including:

  • Folding a tea-dyed scrapbook strip for the cover
  • Building a small pamphlet-style booklet for the interior pages
  • Stapling and covering the staple with a small decorative piece
Demo · 21:01
Making a mini matchbook insert
A folded scrapbook paper cover, a few layered pages stapled inside, and a little heart hiding the staple — that's all it takes. Quick to make and such a satisfying thing to tuck into a belly band.

How to create a belly band with a removable notepad, including:

  • Sizing a strip of paper to leave just enough room for the notepad to slide in and out
  • Sewing loose notepad pages back together at the top if the original glue has given out
  • Positioning the band so it holds without being too tight to remove

How to make a flip-down envelope — folding a paper strip into a self-contained envelope that folds down flat and stays closed with a tied string or stopper element

How to build pocket pages from scraps, including:

  • Gluing three sides only to leave the top open
  • Using Taperology pocket pieces folded into shape
  • Creating diagonal corner tuck spots from small offcuts

How to set eyelets for charms and closures — using a silent setter or hammer-and-punch method depending on the eyelet type, and when the Crop-A-Dile is and isn't the right tool for the job

How to make a book-page paperclip bow — cutting a half-heart shape from folded book pages, assembling top and hanging pieces, and stapling through the back of the paperclip without hitting the metal

How to create writing space on busy scrapbook paper — layering offcut pieces, sewing them to a strip, and gluing down so there's a clean surface to write on without covering the decorative paper entirely

How to make decorative corners from gold foil cardstock — using die cuts to create metallic-looking corner embellishments that are visible when the journal is closed

Why I mark placement before gluing anything down — a small habit that saves a lot of second-guessing mid-project

Tips & gotchas

The most important thing with the waterfall element is that the first strip goes down completely straight. If it's even slightly off, every strip you add below it inherits that angle, and by the last piece the whole thing is visibly crooked. Use craft glue rather than double-sided tape here — you want a few seconds to nudge the piece into position before it sets. Then check it against your ruler before moving on.

Tip · 36:10
Why the first waterfall strip must be perfectly straight
If your first strip goes down even slightly crooked, every piece after it compounds the problem. I use craft glue rather than double-sided tape so I can maneuver each strip into position before it sets.

All your waterfall strips need to be exactly the same width. The lengths can vary — and I actually like having them get progressively longer down the page — but if the widths are inconsistent, the staggered edge will look uneven rather than deliberate.

When you're making the stopper for the waterfall closure, don't overlap it too far onto the top piece or you'll make it difficult to pull the flap up. Just enough to hold things smoothed down is enough.

Tip · 38:10
Adding the waterfall closure stopper
A small half-circle stopper glued at the center keeps the whole waterfall smoothed flat when closed — without it, the top piece just sits loose on the page. This tiny detail makes the whole element feel finished.

Score and burnish your folds rather than just finger-pressing them. A fold that isn't properly creased will sit up slightly, which matters especially on the waterfall strips where you want everything to lie flat.

On pocket pieces, round the corners and ink the edges before you glue them down. It's a small step that makes the difference between a piece of paper stuck to a page and something that looks considered.

Tip · 4:26
Rounding corners and inking edges on pocket pieces
Rounding just the top two corners and inking the edges changes everything — it looks professional rather than like a plain piece of paper glued down. I do this on almost every pocket piece in the journal.

When embellishing the back cover, be careful not to run glue all the way to the edges — with thinner papers especially, it can seep through to the outside. Take the glue to within a millimetre or two of the edge and let it spread naturally.

If you're adding writing space by layering sewn paper strips, mark where you want the piece before you pick up the glue. It sounds obvious, but once you've got glue on your hands it's easy to forget exactly where "right there" was.


Once you've worked through a journal like this, you start to see each page as a small design problem rather than a blank surface — what goes in here, what opens, what stays flat, what peeks out when the journal is closed.

The waterfall effect in particular is one of those elements that opens up a lot of possibilities: the same basic technique works on bookmarks, journal covers, or anywhere you want layered visual depth without adding much bulk. And almost everything here is made from offcuts, scraps, and things that were heading for the bin — which is, honestly, the best part.

— Natasa